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Nowadays, everyone is familiar with the concept of a "functional" beverage: a drink that aids cognition and serves a greater purpose than simple "energy". We wanted to take that idea and pull it off in a way that no one has ever experienced before.
Zipp is all the best parts of an energy drink, seltzer, soda, and sports drink—warped in from an alien world. What really sets Zipp apart is the relationship it builds. This isn't just a product, it's a portal. People don't just drink Zipp, they immerse themselves in the entire ethos.
At Zipp, we are dedicated to engaging with our audience in the most fun and exciting ways we can think of. Whether it be skate videos, concerts, contests with crazy prizes, or some other cool idea that enters our Brain, we want it to be something that fills your mind, body, and/or soul with the same feeling you get on the first day of summer vacation.
We believe that the human experience is a beautiful gift, and that belief is woven into the very DNA of every single thing that we do; big or small.